State Grid's welfare project boosting rural development

China Daily, October 31, 2023
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                              A logo of State Grid is seen in Beijing on June 4, 2022. 

On the occasion of China's 27th Sanitation Workers' Day on Thursday, State Grid Taizhou Power Supply Company worked with the local sanitation service center to send warm-hearted holiday gifts to sanitation workers.

The Power of Love Supermarket is a key project under the framework of the State Grid Empowering Rural Areas and Culture and Agriculture Cultivation Action public welfare brand. It is also an innovative initiative of State Grid to serve rural revitalization.

By participating in public welfare activities, villagers can earn bonus points to exchange for supermarket goods. Such projects can combine the efforts of public welfare projects with the implementation of State Grid's rural revitalization and then continuously stimulate the driving force of rural development.

Providing electricity to sanitation workers through the Power of Love Supermarket is not only a kind of social responsibility but also an inheritance of public welfare. Since the operation of the Power of Love Supermarket, the teams have organized a total of 15 activities, mobilizing more than 130 volunteers and saving nearly 10,000 yuan ($1,366.6) in expenses.

It has increased the participation and sense of gain of villagers, laying a solid foundation for building a harmonious countryside with civilized customs and good virtues.