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Former manufacturing town becomes new art and design center

chinagate.cn,April 11, 2019 Adjust font size:

 

An abandoned factory wall in “Yingang Art Town” features paintings by local artists. Yingang district, located in Wuhu city, Anhui province in central China, was once a site of abandoned factories, but locals are trying to turn it into an art destination. [Photo by Dong Xiaodi/China.org.cn]

 

Yingang district, located near the National Highway 329 in Wuhu city, Anhui province in central China,was once the location of dozens of factories. However, as traditional industries became outdated, Yingang experienced a decline; companies packed up and left many factories vacant.

 Torevitalize the region, the central and local governments created various policies, including loans, rewards, and land usage rights to attract companies to turn Yingang from a manufacturing district into an art neighborhood with sculptures,graffiti wallsand cafes. The once abandoned factories were turned into art studios.

 

Xia Yunxing, a local art teacher who opened two schools in Yingang, introduces local agricultural products with packaging designed by companies in the art town. According to Xia, products that have special packaging often sell better than ones that do not. [Photo by Dong Xiaodi/China.org.cn]

 Xia Yunxing, chairman of Anhui Dingfeng Education Investment Co. Ltd.,an art and cultural education institution,is an art teacher who has trained more than 20,000 students. As a Wuhu resident, he said he wanted to help revitalize Yingang.

 “Many people think that the cultural and creative industries are a product of urban life, but I think it’s the best tool for rural revitalization,” said Xia. “It can help beautify the countryside and help promote local agricultural products.”

 In 2015, with approval from the local government, Dingfeng began to repurpose the unused factories.

 

Fine art students from Dingfeng Art School, founded by Dingfeng Education Group, study painting techniques. [Photo by Dong Xiaodi/China.org.cn]

 

“We had about 600 students in 2017,” said Zhou Meixiang, headmaster of Dingfeng Art School in Yingang,which was founded by Dingfeng Education Group. “We teach art along with other subjects, and 92 percent of our students entered college that year.”

 And according to Xinhua News, the 2017 provincial admission rate of Anhui was only 43 percent.

 Cao Yujun graduated from the school in 2005 and set up a design company after university. At Xia’s invitation, Cao moved to Yingang in 2016, redesigning the walls of old factories.

 “The office, water and electricity here are free, and we also received startup support,” Cao said.

 By January 2018, more than 80 companies had set up shops in the town, generating a turnover of 218 million yuan (US$34 million), according to the Liulang municipal government, which administers Yingang.

 “We must promote Yingang as the best place for design, art and creativity,” Xia said.


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